Cookie Policy

1. INTRODUCTION

1.1. Purpose of the Policy. This Cookie Policy ("Policy") explains what cookies and similar technologies are, how TokenSMM LLP ("we", "us", or "our") uses them on our websites, including the main domain SmmPanelUS.com and all its associated subdomains (collectively, the "Sites"), except blog.smmpanelus.com and its associated subdomains, which are governed by their own separate policies, as well as within all provided services ("Service"), and what choices you have regarding their use. We strive for full transparency and to provide you with real control over your privacy.

1.2. Status of the document. This Policy is an integral and legally binding part of our Privacy Policy and Terms of Service. It has been developed in accordance with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).

2. WHAT ARE COOKIES AND SIMILAR TECHNOLOGIES?

To ensure a full understanding, we define the key technologies used on our Service:

• Cookies: Small text files that websites place on your device (computer, smartphone) when you visit them. They act as a "memory" for the Site, allowing it to recognise you on repeat visits and remember your preferences.
• Pixels (or web beacons): Tiny, often invisible graphic files (usually 1x1 pixel) embedded in web pages or emails. They allow us to track certain actions, such as opening an email or visiting a page, and are an important tool for analysing effectiveness.
• Local Storage: A technology that allows websites to store data directly in your browser without an expiration date (unlike session cookies). We use it to store interface settings that should persist between visits.

For simplicity, in this Policy, we will refer to all these technologies by the general term "cookies".

3. OUR APPROACH TO CONSENT AND YOUR CONTROL

3.1. Principle of Explicit Consent. We respect your right to privacy. On your first visit to the Service, we will show you a banner to obtain your consent for the use of cookies. We will place cookies that are not "Strictly Necessary" on your device only after receiving your explicit and affirmative consent (e.g., by clicking the "Accept All" button). Your silence, inaction, or continued use of the Service does not constitute consent for the use of non-essential cookies.

3.2. Granular Control. Our consent management platform (cookie banner) provides you with the option of granular choice. You can consent to the use of certain categories of cookies (e.g., analytics) and opt out of others.

3.3. Right to Withdraw Consent. You can change your choice or withdraw your consent at any time just as easily as you gave it. To do this, bring up our consent management platform again (via a special link or button in the Site's footer) and change the settings.

4. HOW AND WHY WE USE COOKIES (CATEGORIES OF USE)

We classify the cookies we use by their purpose so that you can better understand what they are for.

4.1. Strictly Necessary Cookies. These cookies are essential for the functioning of the Service and ensuring its security. They are always active and do not require your consent, as we cannot provide you with the requested services without them.

• Purposes: User authentication, session management, ensuring security (e.g., protection against CSRF attacks), proper functioning of payment forms, operation of the order basket, and remembering your choice regarding consent for other cookie categories.
• Example: When you log in to your Account, we use a session cookie so that the system "remembers" you as you navigate between pages. Without it, you would have to enter your login and password on every new page.

4.2. Analytics and Performance Cookies. These cookies help us understand how visitors interact with our Service by collecting and analysing information anonymously. This allows us to identify problems, optimise navigation, and improve our Site and the services offered. We use these cookies only with your prior consent.

• Purposes: Collecting statistics on the number of visitors, popular pages, traffic sources, time spent on the Site, and devices used.
• Example: With these cookies, we can see that users are having difficulty finding a particular service, and based on this data, we can improve the menu structure.

4.3. Functional Cookies. These cookies allow the Service to remember the choices you have made to make your interaction with the Site more convenient and personalised. They are not essential, but they significantly improve the user experience. We use these cookies only with your prior consent.

• Purposes: Remembering the interface language, selected currency, theme, or other settings.
• Example: If you have chosen a dark theme for the Site, a functional cookie will remember this choice, and on your next visit, the Site will immediately open in the way you are used to.

4.4. Targeting and Advertising Cookies. These cookies are used to track your activities on sites in order to show you relevant advertising and measure the effectiveness of marketing campaigns. Although we do not directly place targeting advertising on our Service, the third-party analytics tools we use (see Section 5) may collect data that could potentially be used for these purposes by them or by us in the future. We will use cookies of this category for our own advertising campaigns only with your explicit prior consent.

5. JUSTIFICATION FOR OUR APPROACH TO TRANSPARENCY

Instead of maintaining a static and potentially outdated list of every single cookie in this Policy, we adhere to a more dynamic and honest approach, focusing on transparency of purpose.

• Dynamic Environment: The digital world is constantly changing. Our partners (e.g., Google Analytics) may update their cookies, and we may implement new tools to improve the Service. Maintaining a perfectly accurate, exhaustive list of cookie names in this document is impractical and could mislead you if it becomes outdated.
• Transparency Through Purpose: We believe it is more important for you to understand what we do with cookies (e.g., "analyse traffic to improve the site") than to know the technical name of each tool (e.g., _ga_XYZ).
• Consent Management Platform as the Source of Truth: The most current, detailed, and technically accurate information about all cookies used (including their names, providers, purposes, and expiry dates) is always available in real-time on our Consent Management Platform (CMP)—the very banner where you make your choice. We are committed to keeping it up to date. This approach ensures that you always have access to the latest information at the moment you make your decision.

6. THIRD-PARTY COOKIES

Some functions on our Site are provided by third-party organisations. For example, we use Google Analytics to analyse traffic. These services may set their own cookies on your device ("third-party cookies"). We do not control the placement and use of these cookies and recommend that you review the privacy policies of the respective third parties for more information. Our Consent Management Platform allows you to manage consent for these cookies as well.

7. MANAGING YOUR PREFERENCES

You have several ways to manage the use of cookies:

• Browser Settings: You can block or delete cookies through the settings of your web browser (e.g., Google Chrome, Mozilla Firefox, Microsoft Edge, Apple Safari). Instructions can usually be found in the "Help" or "Settings" section of your browser. Please note: disabling "strictly necessary" cookies may disrupt the operation of some key features of our Service, such as the ability to log in to your Account.
• Third-Party Opt-Out Tools: You can opt out of data collection by Google Analytics by installing the official browser extension: Google Analytics Opt-out Browser Add-on.

8. CHANGES TO THIS POLICY

We may update this Policy from time to time to reflect changes in our practices or legislation. The current version will always be available on this page, with the date of the last update indicated.